Digital Marketing Manager (Performance Marketing & Lead Generation)
StaffKing Pte Ltd
Description
Job Benefits
Flexible benefits package
Medical benefits with GP co-payment
Career growth and leadership development opportunities
Job Responsibilities
Develop and execute performance-driven digital marketing strategies across SEO, SEM, paid social media, email marketing, marketing automation, and website optimisation to achieve lead generation targets.
Monitor, analyse, and optimise campaign performance using analytics platforms and CRM tools, providing actionable insights and recommendations to improve marketing effectiveness.
Collaborate with internal stakeholders, external agencies, and vendors to plan, implement, and deliver integrated marketing campaigns aligned with business objectives.
Manage digital marketing budgets, campaign timelines, performance reports, and oversee digital marketing operations to ensure efficient execution and return on investment.
Lead and support the Digital Marketing Executive in daily operations while driving continuous improvement through market research, competitor analysis, and emerging digital marketing technologies, including AI-powered marketing tools.
Job Requirements
Bachelor's Degree in Marketing, Business, Advertising, Communications, or a related discipline.
At least 5 years of experience in digital marketing, with strong expertise in performance marketing, CRM platforms, media planning, and campaign optimisation.
Hands-on experience with Google Ads, SEO, paid social media advertising, marketing automation, and digital analytics tools such as HubSpot and Power BI.
Strong analytical, project management, and stakeholder management skills with the ability to manage multiple campaigns and meet deadlines.
Able to work collaboratively in a fast-paced environment and provide occasional support for company events held outside regular working hours.
Please submit your updated resume in MS Word format via the "Apply Now" button.
We regret that only shortlisted candidates will be notified.
StaffKing Pte Ltd (20C0358) | Stanley Chin (R24124684)