Visual Merchandising Executive

• Execute visual merchandising guidelines, seasonal campaigns, and brand standards across all stores.

• Create impactful, brand-aligned, and commercially driven displays.

• Optimize product placement, storytelling, and category zoning to maximize sales and conversion.

• Adapt VM strategies to travel retail dynamics, shopper behavior, traffic flow, and space constraints.

• Support store openings, refurbishments, pop-ups, and special activations.

• Deliver effective VM execution for launches, promotions, and peak travel periods.

• Balance global brand standards with local commercial objectives and operational realities.

• Collect store feedback and customer insights to continuously improve VM and layouts.

• Track and support performance of VM initiatives and campaigns.

• Maintain high VM standards through regular store visits and proactive updates.

Training & Collaboration

• Provide VM training, coaching, and guidance to VM Ambassadors and store teams.

• Partner closely with Store Operations, Commercial, Buying, and Graphic Design to ensure seamless execution.

• Coordinate with suppliers and contractors for installations and rollouts.

• Ensure alignment between VM concepts and graphic execution.

Store Maintenance & Standards

• Conduct regular store audits; identify gaps and implement corrective actions.

• Address damaged fixtures, outdated visuals, and non-compliant displays in a timely manner.

• Manage maintenance checklists, reporting, and follow-ups.

• Coordinate repairs and replacements with internal teams and external vendors.

• Proactively identify opportunities to enhance store presentation, durability, and operational efficiency.