Social Media Operations Specialist

Job Summary

We are seeking a proactive, creative, and results-oriented Social Media Operations Specialist to manage digital content, develop online communities, and strengthen brand presence across multiple social media platforms.

Responsibilities

• Manage and operate social media accounts across platforms including X, LinkedIn, YouTube, Telegram, Discord, Instagram, Facebook, and TikTok to maintain active brand presence


• Plan, create, schedule, and publish engaging social media content aligned with brand strategy


• Develop content calendars to ensure consistent and timely delivery of social media posts


• Monitor social media performance metrics, audience engagement, and follower growth to evaluate campaign effectiveness


• Analyze performance data to optimize content strategies and improve audience reach and engagement


• Develop and execute community engagement initiatives to increase user activity, engagement, and retention across platforms


• Respond promptly to community feedback and maintain active engagement to foster positive relationships


• Coordinate with designers, content creators, marketing teams, and stakeholders to deliver integrated and effective campaigns


• Monitor industry trends, competitor activities, and emerging social media trends to identify new content opportunities


• Support online events, product launches, promotional activities, and marketing campaigns to enhance brand visibility


• Build and maintain relationships with key opinion leaders (KOLs), creators, media partners, and relevant online communities to expand network


• Assist with campaign reporting by providing insights based on social media performance data


• Stay updated on changes to social media platforms, algorithms, content formats, and audience behaviors to adapt strategies accordingly

Required competencies and certifications

• Minimum 1 year of relevant experience in social media operations, content marketing, community management, digital marketing, or related field


• Strong understanding of social media platforms, content strategies, community engagement, and audience growth


• Experience using social media management, scheduling, and analytics tools


• Excellent copywriting and communication skills to craft compelling content


• Strong organizational and time-management skills to handle multiple projects and deadlines


• Familiarity with short-form content creation and current social media trends


• Ability to take ownership and execute tasks independently in a fast-paced environment


• Willingness to learn and adapt to new platforms, tools, and technologies

Preferred competencies and qualifications

• Strong interest in AI, technology, startups, or digital innovation


• Experience growing social media accounts from an early stage


• Experience developing and executing social media campaigns


• Basic graphic design or video editing skills


• Familiarity with AI-powered content creation tools such as ChatGPT, Claude, Midjourney, Runway, Cap Cut, or similar platforms


• Experience working with creators, influencers, KOLs, media partners, or online communities


• Experience in the Internet, technology, software, or digital product industry


• Experience supporting online communities through platforms such as Telegram or Discord