Social Media Content Production Associate, Singapore Marketing

Our Marketing teams conceptualise and implement go-to-market activities to achieve increased usage and visibility. The Regional Marketing team is responsible for in-app campaign planning, product marketing, partnerships and content strategy to drive acquisition and engagement. The Regional Brand and Growth Marketing team covers all aspects of online and performance marketing, which involve tracking and measuring data to better reach our users. Our local marketing teams work closely with the regional teams to localise and adapt strategies to increase brand awareness and acquisition in each market. Browse our Marketing team openings to see how you can make an impact with us.

About the Team:

At Shopee, our Social Media & Content Production team sits at the heart of how millions of users experience the brand. We concept, produce, and distribute content that drives real engagement - owning everything from campaign ideation to community management. We move with the trends, sweat the creative details, and never stop looking for the next big idea.

Job Description:

• Ideate, develop and deliver compelling video content, including commercials and social content, for monthly campaigns and brand initiatives


• Translate creative concepts into storyboards and pitch proposals, effectively communicating creative vision, storytelling and production approach to stakeholders


• Execute tasks across the production process, including producing and video editing


• Stay up-to-date with changes and trends on all social platforms to maximise content effectiveness


• Manage social media accounts to ensure consistent brand voice, tone and visual identity


• Collaborate with cross-functional teams to amplify new product launches and key marketing initiatives


• Develop and execute social media strategies through competitive research, audience insights and platform selection to achieve marketing objectives


• Track and monitor content performance using social analytics and insights to drive optimisation


• Conceptualise new ways to grow Shopee’s social presence and deepen audience engagement


• Proactively manage and engage the online community by tracking sentiment and acting on it to ensure a strong user experience

Requirements:

• Diploma/Degree in Multimedia, Digital Design, Film, Media, or a related field, or equivalent work experience 


• Strong portfolio demonstrating creative capability, with experience in creating content, producing and/or managing social platforms


• Proficiency in Adobe Creative Suite, After Effects, Premiere Pro, Canva, or other relevant software


• Strong interest in marketing, communications, social media 


• Self-starter and collaborative team player with a proactive and positive attitude


• Excellent organisational skills with the ability to manage multiple projects and meet tight deadlines


• Strong communication and presentation skills