Description
Department: Marketing
About Us
- DeCard is a next-gen card brand built for seamless stablecoin spending in the real world. DeCard enables users to pay effortlessly across a broad network of global merchants through both card payments and QR-based payment methods, making stablecoins practical for everyday use.
- Backed by licensed financial institutions, and trusted by leading Web3 partners, we provide stablecoin-fiat payment rails, card-issuing infrastructure, and CaaS (Cards-as-a-Service) solutions for exchanges, wallets,
protocols, and global fintech innovators. - Our team comes from top global financial institutions, tier-one tech companies, and leading fintechs across APAC — bringing deep expertise, a builder mindset, and a shared passion for shaping the future of
compliant, scalable financial infrastructure.
Responsibilities:
- Own and execute SEO strategy to drive B2C organic user acquisition and search visibility.
- Conduct keyword and demand research across Web3, crypto, and fintech.
- Optimize on-page SEO for JavaScript-heavy / SPA websites, including metadata, structure, internal linking, and indexation.
- Collaborate with product, engineering, content, and marketing teams to embed SEO best practices into launches and campaigns.
- Build and manage high-quality backlink strategies through outreach and partnerships.
- Own and execute App Store Optimization (ASO) across Apple App Store and Google Play.
- Ensure SEO and ASO efforts comply with search engine and app store policies.
- Monitor and report performance using Google Analytics, Search Console, app store consoles, and SEO tools.
Requirements
- Proven experience driving B2C SEO growth.
- Hands-on experience with JavaScript-heavy or SPA websites.
- Solid experience in ASO, including keyword optimization and metadata.
- Familiarity with Apple App Store and Google Play policies.
- Strong understanding of technical SEO fundamentals.
- Experience with Ahrefs, SEMrush, Moz, or similar tools.
- Knowledge of Web3 / crypto / fintech preferred
Why Join Us & Our Culture
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Impact: Drive meaningful BD strategy and influence the growth of the next-generation Web3 payments. -
Innovation: Work on cutting-edge crypto-fiat card infrastructure used by leading Web3 companies -
Global Exposure: Collaborate across teams in APAC, Middle East, and Europe. -
Growth: Learn fast, access strategic decision-making, and scale your career in a high-growth startup. -
Culture: A flat, collaborative, high-ownership environment where your ideas directly influence product direction.
We value people who are:
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Builders who thrive in 0→1 and 1→100 environments -
Owners who take initiative and move fast -
Learners who grow through feedback and curiosity -
Collaborators who elevate the team -
Visionaries who care about shaping the future of stablecoin
DeCard — Product Highlight
DeCard is a next-gen card brand built for seamless stablecoin spending in the real world. DeCard enables users to pay effortlessly across a broad network of global merchants through both card payments and QR-based payment methods, making stablecoins practical for everyday use.
Its flagship products include DeCard, designed for simple, everyday spending, and DeCard Luminaries, a premium offering built for Web3 visionaries, unlocking elevated experiences, exclusive privileges, and enhanced rewards.
Powered by DCS and backed by over 50 years of card-issuing heritage, DeCard blends trust with Web3 innovation. Evolving from its roots as Diners Club Singapore, DCS is now a next-gen global payments provider, delivering
secure, compliant, and innovative solutions.