Senior Business Analyst, COO Office

Job Description:

• Identify opportunities for business growth and cost optimisation, and translate these into structured initiatives with clear execution plans and measurable commercial outcomes.


• Conduct both quantitative and qualitative analyses to diagnose key business challenges, uncover root causes, and develop practical, actionable recommendations.


• Perform external research on market trends, competitor approaches, and industry best practices, and propose ways to adapt relevant learnings to Shopee’s business context.


• Build a strong understanding of the goals and success drivers across marketing, business development, and other commercial functions, and continuously improve strategies, operating approaches, reporting frameworks, and planning processes.


• Monitor and evaluate the performance of key business metrics across Asia markets, partnering with local teams to identify performance gaps, define improvement opportunities, and proactively support implementation of follow-up actions.


• Collaborate with stakeholders across different functions and geographies to ensure alignment, maintain execution momentum, and drive consistency in regional commercial initiatives.

Requirements:

• Bachelor’s degree in any discipline.


• A minimum of 1 year of full-time strategy working experience in a top-tier strategy consulting firm.


• Prior exposure to B2C internet, e-commerce marketing, retail, or FMCG marketing will be an advantage.


• Strong analytical skills with the ability to think critically, structure ambiguous problems, and deliver solution-oriented recommendations.


• Proven stakeholder management capabilities, with the ability to work effectively with cross-functional teams from different markets, cultures, and backgrounds.


• Comfortable operating in a dynamic and highly collaborative environment.


• Excellent written and verbal communication skills, with the ability to manage complex projects and coordinate multiple stakeholders effectively.