Senior Brand & UI Designer

About the Role

We are looking for a highly creative and experienced Senior Brand & UI Designer to join our team. In this pivotal role, you will be the visual guardian of our brand, bridging the gap between digital experiences and physical brand presence. You will lead the UI/UX design for our e-commerce platforms (PC & Mobile) while also driving creative assets for marketing events and paid Ads.

If you have a keen eye for aesthetics, a user-centric mindset, and the versatility to switch between web interface design and creative print layout, we want to hear from you.

Key Responsibilities

1.Digital & UI/UX Design

• Website Design: Lead the visual design (UI) and user experience (UX) for the brand’s official e-commerce website across both PC and Mobile interfaces. Ensure a seamless, responsive, and intuitive shopping experience.

• Technical Feasibility: Bridge the gap between design and development by applying your knowledge of web standards to ensure designs are implementable.

• Optimization: Continuously analyze user behavior to optimize interface layouts, navigation, and flows to improve conversion rates and user retention.

• Visual Assets: Create high-quality banners, landing pages, and promotional visuals for digital campaigns.

2.Brand & Graphic Design

• Marketing Collateral: Design compelling creative assets for marketing, including trade show booths, brochures, and posters.

• Advertising: Develop creative concepts and visuals for brand advertising campaigns (both digital and print).

• Brand Consistency: Maintain and evolve the brand’s visual identity system, ensuring a consistent look and feel across all touchpoints (online and offline).

Qualifications & Requirements

• Education: Degree in Graphic Design, Visual Communication, Interaction Design, Fine Arts, or a related field.

• Experience: 4+ years of professional design experience, with a strong portfolio demonstrating expertise in both Web/UI design and Graphic design.

• Aesthetics: Exceptional aesthetic sense with a deep understanding of typography, color theory, layout, and composition.

• Technical Skills:

  • Proficiency in UI design tools (e.g., Figma, Sketch).

  • Mastery of graphic design software (e.g., Adobe Photoshop, Illustrator).

  • Solid understanding of HTML and CSS. You should be able to understand technical constraints and communicate effectively with front-end developers.

• Soft Skills: Strong communication skills, ability to articulate design decisions, and a collaborative spirit.