Performance Marketing Executive

Job Descriptions:-

• Responsible for digital ad buys execution (Social Media Accounts, Google Ad, Tiktok etc)


• Recognise and troubleshoot issues encountered in digital ads buying processes


• Liase with country teams for optimisation of ad assets


• Monitor daily campaign performance metrics and continuously improve results.


• Reporting on performance metrics and providing actionable insights to improve ROI.


• Conduct A/B tests on creatives, audiences, and landing pages to drive efficiency.


• Any other ad-hoc projects or tasks as assigned by the Manager

Job Requirements:-

• Experience in digital marketing management from ad buying to strategy planning and able to work with marketing for ad content creation


• Expertise in Google Ads, Meta Ads, Google Analytics 4 and other digital platforms.


• Sharp analytical skills with a data-driven mindset


• Attention to detail, self-starter with a growth mindset


• Minimum 1-2 years of experience in digital ad buys


• Diploma/Bachelor’s Degree, preferably in Marketing, Business Administration, Digital Media or related fields


• Preferred with Google, Meta, GA4, SEO/SEM Certified