Omnichannel Content Strategist & Designer - Healthcare (SEA & Taiwan) (m/w/d)

Job Function: Marketing








Location: Singapore, SG, 149555








Work Location (for field-based positions):








Work Flexibility: Hybrid








Job ID: 5083









Your Missions

Strategic Content Design & Development

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  Collaborate with medical product experts across the region to craft engaging marketing content that drives our business strategy effectively through customer engagement


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  Develop content engagement strategies and creative concepts that aligns with broader business goals and resonates with our target audiences in the healthcare space

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  Create and design marketing content suitable for omnichannel platforms including email, social media, digital advertisements and tradeshows using Adobe Creative Suite and Figma


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  Ensure marketing materials are compliant with branding and medical advertising guidelines across the region and maintain content integrity


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  Develop segmented nurturing campaigns on our email marketing automation platform to guide audience through their buying journey


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  Build and maintain a regional content library with focus on keeping content fresh and organized for reuse across markets


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  Track and analyse performance metrics across digital platforms and evaluate effectiveness of our content strategies

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  3 – 5 years in B2B healthcare marketing with MedTech or pharma experience, creating compliant content


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  Proven content strategy development with measurable business outcomes and ability to interpret clinical applications into clear, compliant marketing messaging


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  Professional design proficiency using Adobe Creative Suite (Photoshop, Illustrator, InDesign) or Figma to create polished marketing assets independently


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  Marketing automation platform experience - hands-on experience executing campaigns through platforms such as Salesforce Marketing Cloud, Pardot, HubSpot, Marketo, or similar tools

• Experience with healthcare professional or scientific communications is preferred


• Experience with content performance metrics and marketing analytics is preferred

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  AI productivity proficiency - advanced prompting skills using AI tools to accelerate content creation while maintaining clinical accuracy and brand voice


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  Design and technical versatility - comfortable moving between strategic thinking, hands-on design work, and marketing automation execution


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  Cross-functional collaboration across matrix organizations with organized project management approach and strong autonomy balanced with seeking guidance when needed


• Knowledgeable on HTML and CSS would be a plus

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  Healthcare impact focus - genuinely motivated to improve patient outcomes through better medical technology adoption & healthcare professionals’ education


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  Intellectually curious and creatively resilient - eager to learn surgical specialties while finding innovative solutions within brand guidelines and compliance constraints


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  Detail-oriented with strategic vision - can execute tactical work excellently while keeping sight of long-term content strategy
  
  

• Leave Benefits (Vacation Leave, Sick Leave, Parental Leave, etc.)


• Birthday Benefits


• Transport Allowance (if applicable to role)


• Accessibility to Public Transport


• Flexible Work Arrangements


• Group Health Insurances


• Flexi-Benefit Reimbursement


• Wellness Programs and Activities


• Professional Development Opportunities


• Global Exposure & Business Travel Opportunities (if applicable to role)


• All other statutory benefits