Marketing & Social Commerce Executive

Marketing & Social Commerce Executive

Company: Selffix DIY
Location: Singapore

About the Role

Selffix DIY is looking for a hands-on and creative Marketing & Social Commerce Executive to support our retail growth through in-store promotions, social media content, and online selling activities.

This role is ideal for someone who enjoys both marketing and retail operations, and is comfortable creating simple engaging content for platforms such as TikTok, Facebook, and Instagram.

Key Responsibilities

Social Media & Content

• Plan and coordinate social media content for TikTok, Facebook, Instagram, and other platforms.

• Create simple short-form videos, product demos, DIY tips, and promotional content

• Identify trending products and social media trends relevant to DIY and home improvement.

• Support livestream and social selling activities during promotional periods.

• Coordinate with influencers, freelancers, or suppliers when required.

Retail Promotions & Trade Marketing

• Plan and coordinate in-store promotional campaigns and seasonal activities.

• Work with store teams to execute product displays, promotional setups, and POS materials.

• Coordinate supplier-supported promotions, bundle deals, and marketing activities.

• Support campaign planning for festive periods, mega sales events, and new product launches.

• Ensure promotional materials and displays are properly executed in stores.

Campaign Coordination

• Maintain promotional calendars and marketing schedules.

• Monitor campaign performance, customer engagement, and promotional results.

• Coordinate across operations, purchasing, and store teams to support campaign execution.

• Assist with basic reporting on marketing and social media performance.

Requirements

• Diploma or Degree in Marketing, Business, Communications, or related field.

• 2–4 years of experience in retail marketing, social media marketing, or trade marketing.

• Familiar with TikTok, Instagram, Facebook, and short-form content trends.

• Proficiency in using social media management tools, content creation software, and data analytics platforms

• Comfortable using Canva, CapCut, or basic video editing apps.

• Creative, organized, and proactive.

• Able to coordinate multiple projects and work with different teams.

• Interest in DIY, home improvement, hardware, or retail products is an advantage.

Preferred Traits

• Energetic and creative personality

• Comfortable working in a fast-paced retail environment

• Strong coordination and communication skills

• Practical and execution-focused mindset

• Passion for social media and consumer trends

Apply now for this exciting opportunity to become our next Marketing & Social Commerce Executive!