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Marketing Manager (B2B) - Confidential

Hays Recruitment

Full Time Singapore River, Central Region Mid Level Competitive
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Description



About the Company

This is a confidential opportunity with an organisation currently in a growth phase. The company is seeking an experienced B2B marketing leader to strengthen its marketing function, build capabilities, and support business expansion. Further details will be shared with shortlisted candidates.



About the Role

As the Marketing Manager, you will lead both strategic and operational marketing activities. You will oversee a team, manage cross‑channel campaigns, and ensure all marketing initiatives support broader business objectives. This role is ideal for someone who can balance strategy with hands‑on execution in a B2B environment.


Key Responsibilities

  • Lead, mentor, and develop the marketing team to deliver strong performance.
  • Drive the development and execution of integrated marketing plans across digital, content, and traditional channels.
  • Manage brand positioning, ensuring consistent messaging and communication.
  • Oversee campaign planning, digital marketing initiatives, events, and go‑to‑market activities.
  • Provide direction on content strategy, messaging frameworks, and marketing materials.
  • Analyse market insights and customer data to support business decision‑making.
  • Collaborate closely with sales, product, and management teams to ensure alignment.
  • Track marketing performance, report key metrics, and continuously optimise activities.
  • Manage budgets, timelines, and relationships with external agencies or vendors.


What You Need to Succeed

  • Degree in Marketing, Business, Communications, or related discipline.
  • Several years of B2B marketing experience, including demonstrated team leadership.
  • Strong people management skills with the ability to coach, motivate, and guide team members.
  • Proven ability to balance strategic planning with hands‑on execution.
  • Excellent communication, stakeholder management, and cross‑functional collaboration skills.
  • Strong organisational skills with the ability to prioritise and manage multiple projects.
  • Results‑oriented mindset with experience tracking performance and driving continuous improvement.


What's in It for You

  • A leadership role with the opportunity to shape overall marketing direction.
  • The chance to build and lead a growing team.
  • Supportive and collaborative working environment.
  • Opportunities for long‑term career development.
  • Competitive compensation and benefits package.



What you need to do now

If you're interested in this role, click 'apply now' to forward an up‑to‑date copy of your CV, or contact us for a confidential discussion.

If this job isn't quite right for you, but you are looking for a new position, please reach out to us for a confidential discussion on your career.



EA Reg Number: R23117721

EA Licence Number: 07C3924 | Company Registration No: 200609504D

About Hays Recruitment

Description pending