Description
Job Overview
We are looking for an experienced Events Marketing Executive to be responsible for planning, execution and optimization of our online and offline marketing efforts.
Reporting to the Marketing Manager, the ideal candidate will have a passion for all things marketing and technology with good team spirit in working as a team. You will be well-versed in the concepts surrounding digital marketing and how the Internet can become a strong asset to securing growing revenue. You will be tech-savvy and intuitive with great ideas to reinforce our marketing campaign.
Job Description
Manage and work on the creatives using Canva.
Assist in the formulation of strategies to build a lasting connection with the audience.
Plan and monitor the ongoing organisation's presence on social media working with the marketing team.
Launch optimized online adverts through Facebook, Instagram, Linkedin etc. to increase awareness
Prepare online/offline newsletters (if needed), social media post, and promotional emails and organize their distribution through various channels
Provide creative ideas for content marketing and update website
Management and formulate and execute special highlights which to bring in the right audience.
Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends etc.)
Acquire insight in online marketing trends and keep strategies up-to-date
Maintain partnerships with media agencies and vendors
Preparation of marketing plan
Designing and conceptualising sponsorship kits working with the Project Manager.
Conceptualising and executing event highlights with support from Operations team.