Marketing Executive

We are looking for a creative, energetic, and trend-savvy Marketing Executive to join our growing team! If you are passionate about social media, branding, digital marketing, and the F&B lifestyle industry, we’d love to hear from you. As part of the marketing team, you will play a key role in driving brand awareness, managing digital campaigns, and creating engaging content across multiple platforms.

Key Responsibilities

Digital Marketing & Brand Management

• Manage and maintain company websites, CRM systems, and digital marketing platforms

• Support and execute marketing campaigns, promotions, and branding initiatives

• Coordinate with external agencies, media partners, influencers, and vendors for campaign execution

• Assist in media buying activities and monitor advertising performance

• Work closely with internal teams to develop creative marketing ideas and promotional strategies

Social Media & Content Creation

• Manage and grow the brand’s social media platforms including Facebook, Instagram, RED, TikTok, and other relevant channels

• Plan, create, and schedule engaging content aligned with the brand’s identity and marketing calendar

• Interact with online communities by responding to comments, messages, and customer inquiries professionally

• Coordinate with designers, content creators, outlets, and external agencies to ensure branding consistency

• Stay updated on market trends, viral content, and consumer behavior to create relevant and impactful campaigns

Reporting & Market Analysis

• Monitor and analyze social media and campaign performance through monthly reports and insights

• Track competitor activities, market trends, and consumer engagement

• Provide recommendations to improve digital performance, customer engagement, and brand visibility
  

Requirements

• Diploma or Degree in Marketing, Mass Communication, Business, or related field

• Familiar with social media platforms and digital marketing trends

• Passionate about F&B, lifestyle, and consumer branding

• Experience with food delivery and reservation platforms such as GrabFood, foodpanda, Inline, etc. will be an advantage

• Knowledge of Adobe Creative Suite (Photoshop, Illustrator, InDesign) is a plus

• Creative, proactive, and able to multitask in a fast-paced environment

• Strong communication and interpersonal skills

• Proficient in both English and Chinese (spoken and written)