Marketing Executive

Digital Marketing & Website Management

• Manage and update the company website, ensuring content is accurate, relevant, and optimized for user experience.


• Plan and execute digital marketing campaigns across various channels.


• Monitor website performance and digital campaign metrics.


• Ensure all online content complies with healthcare marketing guidelines and regulations.

Social Media Management

• Plan, create, and schedule content across social media platforms (e.g., LinkedIn, Facebook, and Instagram).


• Monitor social medical engagement and respond to comments or messages where appropriate.


• Track social media analytics and provide performance reports.


• Develop strategies to grow audience engagement and brand visibility.

Design & Visual Content

• Design marketing materials such as social media graphics, posters, brochures, and digital banners.


• Ensure visual branding is consistent across all marketing channels.


• Work with internal teams to create visuals for campaigns and announcements.

Content Creation

• Create engaging content including articles, captions, newsletters, and promotional materials.


• Support the development of healthcare-related educational content for patients and the public.


• Collaborate with health professionals to ensure content accuracy.

Event Marketing Support

• Assist in the promotion of healthcare events, workshops, and campaigns.


• Design event marketing materials and digital invitations.


• Provide marketing support before, during, and after events.


• Coordinate social media coverage for events.

Requirements

• Diploma or Degree in Marketing, Communications, Digital Media, or a related field.


• Prior experience in digital marketing or content creation (health care experience is a plus).


• Proficiency in design tools such as Canva, Adobe Create Suite, or similar.


• Experience managing websites and social media platforms.


• Strong writing, communication, and creative skills.


• Ability to manage multiple projects and meet deadlines.