Marketing Executive
Motorway Group
Description
We are a leading pre-owned dealer specializing in luxury, sports, and exotic cars. Our reputation for excellence and commitment to quality has made us a trusted name in the automotive industry.
We are currently seeking a dynamic Marketing Executive to join our team. If you have a blend of creative flair, strategic insight, and strong project management skills, you’ll play a key role in driving the growth and success of our brand in the digital space through effective social media initiatives and partnerships.
Responsibilities:
Execute and optimize paid digital campaigns (Google/Meta/Linkedin) to maximize ROI.
Produce performance reports using analytics tools and A/B testing data.
Develop ATL/BTL marketing materials while maintaining brand consistency.
Coordinate end to end event logistics including launched and activations.
Create engaging content (copy, visual, basic video) for digital channel.
Conduct market research and competitor analysis to inform strategies.
Support retail teams in enhancing customer experience initiatives.
Manage SEO strategy and organic search performance.
Liaise with agencies and suppliers for campaign execution.
Monitor marketing budgets and ensure cost-effective delivery.
Requirements:
Diploma/Degree, preferably with at least 2 years of experience in Digital Marketing.
Proven success managing paid social/search campaigns.
Proficiency in Google Analytics and Meta Business Suite.
Strong copywriting and content creation abilities.
Working knowledge of Adobe Creative Suite/Canva.
Analytical mindset with commercial awareness.
Excellent communication and project management skills.