Description
We are looking for a creative and dynamic Marketing & E-Commerce Executive to join our team. This role is ideal for someone who thrives in a fast-paced environment and has a strong interest in digital marketing, events, and e-commerce operations.
Key Responsibilities
Lead and oversee end-to-end e-commerce operations across all online platforms, including Shopify, Shopee, Lazada, TikTok, Amazon, and WhatsApp
Own the strategy, build-out, and ongoing management of the Shopify store, including backend administration, product architecture, collections, apps, integrations, and site maintenance
Drive optimisation of Shopify storefront, content, and user experience to improve conversion rates, customer journey, and sales performance
Develop and execute digital marketing initiatives, including social media (Facebook, Instagram), SEM, SEO, and on-site optimisation to drive traffic and revenue growth
Manage product listings, pricing accuracy, promotions, and campaign execution across all marketplaces
Oversee order fulfilment processes, customer enquiries, returns, and refunds to ensure service excellence and SLA compliance
Analyse e-commerce performance metrics (traffic, conversion, AOV, sales, ROAS) and provide regular insights and reports to management
Coordinate cross-functionally with warehouse, logistics, marketing, and external platform account managers to ensure smooth operations
Identify automation, system improvements, and process enhancements to scale operations efficiently
Lead, guide, and support junior e-commerce or marketing team members where applicable