Marketing Associate

We’re looking for a creative and driven Marketing Associate to bring our brand to life through engaging content, strategic campaigns, and impactful storytelling. You’ll play a key role in planning and conceptualising our marketing strategy, and preparing for the launch of new collections across platforms and retail touchpoints.

Key Responsibilities:

Content Creation & Social Media

• Plan, schedule, and execute daily and monthly content calendars across all social media platforms.


• Conceptualise and create engaging visual content (photos, videos, GIFs, flatlays) tailored for social media.


• Craft compelling copy for social posts that aligns with our brand voice.


• Monitor social media activity, including comments and messages, and respond in a timely, brand-appropriate manner.


• Track and report on social media and content performance; suggest improvements based on insights.


• Write blog posts or design homepage banners to support marketing campaigns.

Campaigns & Brand Collaborations

• Develop and execute marketing strategies for new product launches and seasonal campaigns.


• Identify potential brand ambassadors or collaborators, proposing creative angles for partnerships.


• Manage communications with brand ambassadors and influencers, tracking collaboration deliverables.


• Support the planning, coordination, and execution of in-store activations, pop-ups, and retail marketing initiatives.

Marketing Communications

• Design and produce marketing collaterals such as digital banners, posters, EDMs, and event materials.


• Prepare email marketing campaigns (EDMs) with strong visuals and copy.


• Plan and execute marketing events, pop-ups, and store activations.


• Contribute creative ideas to improve brand storytelling, marketing strategies, and campaign performance.


• Conduct competitor research and stay updated on industry trends to help refine marketing activities.

Product & Market Knowledge

• Research new products and learn their features to effectively communicate their benefits across platforms.


• Stay up-to-date with market trends, consumer behaviour, and competitor strategies.

Ideal Candidate Profile

• Diploma in Marketing, Communications, or a related field.


• Excellent written and verbal communication skills in English.


• Highly organised, self-motivated, and able to manage multiple projects independently.


• Passionate about content creation, brand storytelling, and digital marketing.


• Experience with social media platforms and scheduling tools.


• Proficiency in at least one photo, video, or design software (e.g., Adobe Photoshop, Illustrator).


• Strong at art direction or graphic design knowledge


• Photography skills are an added advantage.


• At least two years of experience in Marketing, Communications or a related field