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Lead Online Marketing (Shopee)

Shopee

Full Time Singapore Mid Level Competitive
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Description

Our Marketing teams conceptualise and implement go-to-market activities to achieve increased usage and visibility. The Regional Marketing team is responsible for in-app campaign planning, product marketing, partnerships and content strategy to drive acquisition and engagement. The Regional Brand and Growth Marketing team covers all aspects of online and performance marketing, which involve tracking and measuring data to better reach our users. Our local marketing teams work closely with the regional teams to localise and adapt strategies to increase brand awareness and acquisition in each market. Browse our Marketing team openings to see how you can make an impact with us.


Job Description:



  • Experience: 4-6 years in digital marketing, with at least 2 years in a formal leadership role managing senior individual contributors.

  • Technical Proficiency: Deep expertise in Google Ads, Meta Ads, programmatic, and advanced SEO technical/content strategies.

  • Leadership Temperament: Proven ability to lead under pressure; must be comfortable navigating ambiguity and maintaining team morale

  • Data Mastery: Expert-level knowledge of GA4, Looker Studio, and CRM integrations (e.g., Salesforce/HubSpot).

  • Agility: Demonstrated history of managing rapid-scale campaigns and evolving strategies in real-time based on fluctuating performance data.


Requirements:



  • Experience: 4-6 years in digital marketing, with at least 2 years in a formal leadership role managing senior individual contributors.

  • Technical Proficiency: Deep expertise in Google Ads, Meta Ads, programmatic, and advanced SEO technical/content strategies.

  • Leadership Temperament: Proven ability to lead under pressure; must be comfortable navigating ambiguity and maintaining team morale

  • Data Mastery: Expert-level knowledge of GA4, Looker Studio, and CRM integrations (e.g., Salesforce/HubSpot).

  • Agility: Demonstrated history of managing rapid-scale campaigns and evolving strategies in real-time based on fluctuating performance data.

About Shopee

Description pending