Home / Jobs / Singapore Jobs / Sales / Head of Agency Partnerships, APAC

Head of Agency Partnerships, APAC

TikTok

Full Time Singapore Mid Level Competitive
Apply Now

Description

Responsibilities


About the Team The Scaled Growth Team is a strategic engine within TikTok, focused on driving global new client acquisition through high-impact agency partnerships. The team plays a critical role in building and enriching a high-quality client pipeline, working closely with direct sales to support sustainable, long-term growth.


By identifying scalable opportunities and unlocking new markets, the team accelerates business expansion while ensuring consistent, high-quality client engagement. Responsibilities


  • Define and execute the APAC Agency strategy and

Go-to-Market plan to drive sustainable revenue growth across holding companies, independent agencies.


  • Own regional revenue targets, forecasting accuracy, and performance against aggressive quotas, leveraging market intelligence and performance data to inform annual and long-range planning.

  • Identify and unlock new revenue streams and strategic ecosystem partnerships to expand market impact.

  • Build and deepen executive level relationships, structuring and delivering commercial partnerships and trading agreements in collaboration with cross-functional stakeholders.

  • Work closely with team leads to define brand account plans to unlock investments and drive their business key performance metrics.

  • Lead and Partner with XFN teams to structure and execute operational and strategic initiatives.

  • Scale agency acquisition, activation, retention, and product adoption initiatives to accelerate platform investment.

  • Lead agency enablement programs focused on education, insights, measurement, and capability-building across the ecosystem.

  • Partner closely with Marketing, Product, Analytics, Program Management, and Trading teams to test, optimize, and scale agency focused initiatives.

  • Champion deep product expertise to be able to translate product innovation into commercial impact and influence global roadmap priorities through market insights.

  • Recruit, develop, and lead a high-performing, multi-level organization, fostering strong leadership, accountability, and execution excellence.

  • Represent the company externally within the media and advertising landscape, strengthening industry presence and influence.

Qualifications

Minimum Qualifications


  • Extensive senior leadership experience in media, digital advertising, or programmatic sales, including agency-facing roles.

  • Strong people management experience with the ability to influence cross-functional teams.

  • Proven track record of building and leading high-performing sales or agency development teams, including experience scaling across international, cross-border markets and managing regional market complexity.

  • Experience managing strategic agency partnerships and executive-level relationships.

  • Demonstrated success driving revenue growth and exceeding aggressive sales targets.

  • Strong data fluency with the ability to interpret performance metrics and translate insights into strategy.

  • Strong business proficiency in English to effectively communicate with clients and align with business needs.

Preferred Qualifications


  • Deep expertise in social media, mobile marketing, auction-based and self-serve advertising platforms.

  • Experience working with or scaling services for Agency-focused businesses.

  • Strong network across major holding companies and independent agencies within the APAC.

  • Experience navigating and influencing within a global matrix organization.

  • Solutions-oriented mindset with strong commercial acumen and executive presence.

  • Passion for innovation and building scalable businesses in high-growth environments.

About TikTok

Description pending