Growth Marketing Executive
Pan Pacific Van & Truck Leasing Pte Ltd
Description
We are looking for a results-driven Growth Marketing Executive/ Marketing Strategist to lead and execute impactful marketing initiatives that enhance brand visibility, support lead generation and drives business growth. This role combines strategic planning with hands-on execution across integrated marketing campaigns, content creation, digital channels, and performance analysis. The ideal candidate is both creative and analytical, with a strong understanding of market trends and the ability to translate insights into effective marketing strategies that generate leads and deliver measurable results.
What we offer:
Freedom to be creative and experiment with new marketing initiatives.
Opportunity to take ownership of marketing initiatives and make a real impact on business growth
A young and vibrant team that values creativity, initiative, and continuous learning.
Exposure to both digital and traditional marketing channels, with room to expand your expertise.
Key Responsibilities:
Strategise and execute creative marketing campaigns aligned with business objectives, brand priorities, and growth targets.
Develop, coordinate and manage marketing initiatives from concept to completion, ensuring timely and effective execution.
Plan and execute on-ground activations, promotions, and campaigns with partners and vendors
Drive marketing campaigns across the customer journey, from brand awareness to lead generation and conversion.
Manage and grow the company’s social media presence through engaging and relevant content.
Plan and execute email marketing campaigns, including segmentation and performance tracking.
Monitor and analyse campaign performance, lead quality, engagement and ROI to refine future marketing strategies and initiatives.
Ensure consistency in brand identity, tone, and messaging across all marketing touchpoints.
Work closely with internal departments and Management team to ensure marketing efforts support business objectives.
Identify new marketing opportunities, trends, and technologies to keep the brand competitive and relevant.
Key Requirements:
Minimum 2 years in marketing with hands-on experience planning, executing, and analyzing campaigns.
A creative thinker who loves developing fresh ideas and innovative approaches.
You’re detail-oriented — you care about getting things right, not just getting them done.
Ability to set campaign goals, measure outcomes, and draw insights for improvement.
Excellent communication and presentation skills with the ability to convey ideas clearly and confidently.
Comfortable working with KPIs such as clicks, leads, and conversions.
Capable of managing multiple projects, meeting deadlines, and working independently.
Knowledge in design tools like Canva or prior experience in automotive industry is highly advantageous.
Bonus points if you can create objective-driven short-form video content on TikTok, Reels, Shorts, and other platforms.