Growth Marketing associate
SUPERPETS TRADING PTE. LTD.
Description
About the role
As our Growth Marketing Manager, you'll be responsible for attracting new customers, increasing in-store membership sign-ups, growing our online presence, and executing marketing initiatives that deliver real business results. This role is ideal for someone who enjoys combining strategy with execution. You'll be expected to plan campaigns, analyse performance, create content, and continuously experiment with new ways to grow the business.
Key responsibilities
Develop and execute marketing strategies to acquire new online customers
Increase in-store membership sign-ups through marketing initiatives
Drive qualified traffic to both retail stores and e-commerce website
Identify new opportunities to acquire customers through digital and offline channels
Manage and create Meta (Facebook & Instagram) advertising campaigns
Monitor campaign performance and optimise based on data
Improve website conversion through marketing initiatives and landing page optimisation
Grow Superpets' presence on Instagram and Facebook
Plan and create engaging content that educates, entertains, and builds trust with pet owners
Track campaign performance and identify opportunities for improvement
About you
2+ years of experience in digital marketing, growth marketing, or e-commerce marketing
Proven experience growing social media accounts through engaging content
Strong analytical skills with the ability to make data-driven decisions
Curious and always looking for better ways to grow the business
Proactive and takes ownership without waiting for instructions
Comfortable experimenting, testing ideas, and learning from results
Commercially minded and understands that marketing should drive profitable growth
Organised and able to manage multiple projects simultaneously
Passionate about pets and creating meaningful experiences for pet owners
About us
At Superpets, we're more than a pet retailer. We're building Singapore's most trusted offline + online pet care brand through our neighbourhood stores, e-commerce platform, and educational content. We believe in helping pet owners make better choices through honest advice, quality products, and exceptional customer experiences.