Director (Automotive Services industry)
People Profilers
Description
Responsibilities
1. Commercial & Sales Leadership
Drive overall retail revenue, profitability, and same-store sales performance
Develop and execute sales strategies, promotional campaigns, and pricing frameworks
Establish, track, and optimize KPIs across outlets (conversion rates, basket size, upselling effectiveness, etc.)
2. Retail Transformation & Brand Repositioning
Lead the strategic shift from tyre retail to full automotive service centres
Segment retail formats (premium vs. mass market) and tailor service offerings accordingly
Oversee outlet upgrading initiatives including store layout redesign and customer journey improvements
3. Operational Excellence
Standardize and implement best-in-class SOPs across all outlets
Improve workflow efficiency, turnaround times, and service quality
Optimize manpower planning, rostering, and productivity metrics
4. Product & Service Expansion
Broaden service offerings to include vehicle maintenance, repair services, and fleet solutions
Identify and introduce new revenue streams beyond traditional tyre sales
Partner closely with procurement teams on product assortment, pricing strategy, and margin optimization
5. Digital & Omnichannel Strategy
Lead the development of e-commerce and omnichannel retail capabilities
Integrate seamless online-to-offline customer journeys (online booking, transparent pricing, service tracking)
Drive digital marketing initiatives to increase customer acquisition, traffic, and conversion rates
6. Leadership & Talent Development
Lead, mentor, and develop outlet managers and frontline teams
Foster a strong performance culture with clear accountability and targets
Oversee talent acquisition, capability development, and retention of high-performing staff
7. Partnerships & Business Development
Build and manage partnerships with corporate clients, insurers, and fleet operators
Identify strategic alliances to expand service demand and customer traffic
Explore new business opportunities to strengthen market positioning
Requirements
Proven leadership experience managing multi-outlet retail operations
Strong track record in driving sales growth and leading business transformation initiatives
Experience in automotive, mobility services, or related industries is highly advantageous
Highly commercial, hands-on, and results-oriented leadership style
Strong stakeholder management, people leadership, and execution capabilities
JOBID: 7X496X6X
All Successful candidates can expect a very competitive remuneration package and a comprehensive range of benefits.
Kindly email your resume in a detailed Word/pdf format to delwin.lim@peopleprofilers.com
We regret that only shortlisted candidates will be notified
People Profilers Pte Ltd
Tel: 6950 9754
EA Registration Number: R24124723
EA licence number 02C4944
EA Personnel: Delwin Lim Jun Jie