Digital Marketing Manager (Social Media)

Role Summary

Responsible for the end-to-end management of organic content, community engagement, community management and design across a designated portfolio of brands, ensuring brand consistency and growth.

Responsibilities 

• Content Strategy & Calendar: Develop and maintain monthly content calendars and plans for assigned brands 

• Design & Production: Handle the majority of design tasks using Canva, creating engaging assets for social posts, website banners, and product listing imagery. 

• Publishing & Engagement: Manage scheduling and posting across all core social channels (Instagram, TikTok, Threads, Shopee Videos) and drive community interaction. 

• Influencer Relations: Research, source, negotiate with, and manage influencers per assigned brand. 

• Events Support: Assist with ad hoc planning, venue sourcing, and logistics for community and trade events. 

• Reporting: Prepare and submit dedicated monthly reports on organic social media performance. 

Requirements & Experience 

• Excellent copywriting and visual storytelling skills across diverse platforms. 

• Must be able to plan

• High proficiency in content creation and design tools (Canva essential). 

• Proven ability to drive organic growth and manage brand communities. 

• Strong organisation and time management skills to handle multiple brands and deliverables. 

• 3+ years of demonstrable experience in Social Media Management, Content Creation, or an equivalent brand marketing role, ideally managing multiple distinct brands.