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Digital Marketing Executive

Estetica Beauty

Full Time Paya Lebar Air Base, East Region Mid Level Competitive
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Description

As a Digital Marketing Executive, you will be responsible in planning, executing and managing online marketing campaigns to build brand awareness, drive website traffic and generate leads.


What you will be doing:


Work with Marketing Team to



  • Develop and execute comprehensive marketing and content plans tailored to high-impact online platforms to expand brand presence and drive growth.


  • End-to-end management of social media campaigns, including multimedia content creation, editorial scheduling, and active community engagement.


  • Draft, edit, and proofread engaging blog posts and long-form digital content optimized for brand voice and audience retention.


  • Monitor and review digital marketing performance, optimizing customer acquisition costs (CAC) and campaign parameters to maximize overall ROI.


  • Research online marketing trends, competitive dynamics, and consumer behaviour to keep channel strategies current and relevant.



  • Prepare clear monthly and quarterly performance reports for key stakeholders.


    Requirements:



    • Candidate must possess at least a Diploma, Advanced/Higher/Graduate Diploma or equivalent


    • Proficient in photo and video editing skills


    • Familiar with creating, executing and evaluating online marketing campaigns


    • Independent with good communication skills


    • Strong interest in the beauty industry is a plus


    • Working hours: Monday to Friday 9am – 6pm




About Estetica Beauty

Description pending