Digital Marketing Executive | Contract | Government

Job Responsibilities

• Develop, create, and execute digital marketing initiatives to increase brand awareness, engagement, and lead generation across various online platforms.

• Create, design, and disseminate marketing communication materials, including electronic direct mailers (EDMs), newsletters, social media content, brochures, flyers, posters, presentations, and other marketing collaterals.

• Ensure all marketing and communication materials are aligned with the company's branding guidelines and messaging standards.

• Manage and update digital marketing channels, including the company website, social media platforms, and email marketing campaigns.

• Plan, coordinate, and execute marketing campaigns, including campaign scheduling, content development, audience targeting, and performance tracking.

• Collaborate with internal stakeholders and external vendors on the production of marketing materials and promotional activities.

• Support event planning and management activities, including venue sourcing and booking, event logistics coordination, vendor liaison, registration management, and on-site event execution.

• Assist in the development and promotion of corporate events, webinars, exhibitions, roadshows, and other marketing initiatives to drive participation and engagement.

• Monitor, analyse, and report on campaign and event performance, providing insights and recommendations for continuous improvement.

• Maintain marketing assets, databases, and communication records to ensure accuracy and consistency.

• Stay updated on digital marketing trends, best practices, and emerging technologies to support continuous enhancement of marketing efforts.

• Provide administrative and operational support for marketing activities and projects as required.

Requirements

• Degree in Marketing, Communications, Events, Arts Management or related fields

• Experience in digital marketing, marketing campaigns or related functions

• Proficiency in design tools such as Adobe Creative Suite, Canva, or similar platforms.

• Experience with EDM platforms, social media management tools, and digital marketing analytics.

• Strong communication, copywriting, and project coordination skills.

• Ability to manage multiple projects and timelines in a fast-paced environment.

We regret that only shortlisted candidates will be notified.

Nadirah Hirwandy
Registration Number: R26163495

APBA TG Human Resource Pte Ltd
EA License No: 14C7275