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Content Producer, Commercial Content Marketing

SPH Media

Full Time Singapore Mid Level Competitive
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Description


Project Management and Creative Operations



  • Manage production timelines and asset pipelines for client content campaigns from inception to execution

  • Develop clear, actionable briefs for the internal creative team to ensure timely and high-quality delivery of all campaign assets


Social Video Production and Visual Storytelling



  • Storyboard, shoot, and edit engaging short-form social videos optimised for performance, conversion, and platform-specific goals

  • Stay abreast of digital trends to implement effective hooks and clear CTAs that drive audience behaviour


Performance Copywriting



  • Craft high-converting copy for digital traffic banners aimed at maximising CTR

  • Write compelling social media captions tailored to the distinct audiences of Facebook, Instagram, TikTok, and Telegram, balancing reach with conversion intent


Channel and Commerce Management



  • Oversee and manage the daily operations of the HardwareZone Deals Telegram channel, sourcing compelling shopping deals that drive clicks and conversions

  • Manage the weekly curation and maintenance of shoppable content carousels and ecommerce widgets across SPH Media network titles


Campaign Reporting and Performance Insights



  • Track and compile monthly performance reports for the HWZ Deals Telegram channel and ecommerce widgets to monitor engagement and revenue trends

  • Work closely with the performance marketing team to aggregate data and contribute to post-campaign reports, providing creative insights based on asset performance


About SPH Media

Description pending