Content Marketing Executive - Agency / Performance Marketing
Heroes of Digital
Description
We’re hiring a Content Marketing Executive to run our Proof Factory + Content Engine. This is not a social media role — you’ll create proof-driven content that builds trust, improves sales close rates, and generates inbound demand.
If you enjoy shipping weekly outputs, creating systems, and turning client wins into compelling content, this role is for you.
Key Responsibilities
Proof Factory
Collect weekly client wins from SEO/SEM/CRO teams
Turn wins into proof tiles, mini case studies, testimonials, and Google reviews
Maintain a structured proof library by industry and objection type
Deliver a weekly “Proof Pack” for Sales
Founder LinkedIn Content
Ghostwrite 3–5 posts/week for the founder
Repurpose proof into short, credible posts
Track inbound signals and route leads to Sales
Website + SEO Content Planning
Plan and maintain SEO content roadmap and BOFU-focused pages
Prepare content briefs for writers (keywords, CTAs, H2/H3 structure, internal links, embedded proof)
Ensure content is conversion-focused and rank-ready
Sales Enablement Support
Plug proof assets into decks, outbound sequences, and workshops
Refresh assets weekly for Sales
Weekly Output Targets
10 proof tiles | 5 Google reviews | 3 testimonials
3–5 founder LinkedIn posts | 1 weekly Proof Pack
8–12 SEO content briefs | 2 new BOFU pages | 2 proof vault/objection pages
Requirements
Education:
Bachelor’s Degree, Postgraduate Diploma, or Professional Degree in any field
Must-have:
Strong short-form writing skills (clear, direct, no fluff)
Highly disciplined and output-driven
Comfortable chasing stakeholders for approvals
Basic performance marketing knowledge: CPL vs CPQL, lead quality, conversion rate, search intent
Nice-to-have:
Agency/performance marketing experience
Experience creating sales enablement assets
Familiarity with SEO content planning and BOFU pages
How to Apply
Send:
Please send CV and 2 writing samples (LinkedIn post, case study, or landing page) along with a short note on why you’re a fit for proof-driven growth content to hr@heroesofdigital.com.
Optional: Share 1 example of proof content you created before (tile/case study style)