Assistant Marketing Manager/ Senior Marketing Specialist

*For Singapore Applicants Only: PC Partner Technology Pte Limited will be prioritising applicants who have a current right to work in Singapore, and do not require PC Partner Technology Pte Limited's sponsorship of a visa.

Position Summary

We are looking for an experienced and driven Assistant Marketing Manager/ Senior Marketing Specialist to join our growing team. You’ll take ownership of end-to-end marketing initiatives - from brand building and campaign execution to content development and digital performance - helping to shape how we connect with our audience across global markets. This role offers exposure to regional and global marketing operations, suits a self-starter who thrives independently, brings strategic thinking to the table and has a genuine passion for consumer electronics space in global scale.

Key Responsibilities

• Plan and execute integrated marketing campaigns across multiple channels, ensuring consistent brand messaging and strong market presence

• Lead content strategy and creation across social media platforms (Facebook, Instagram, LinkedIn), website, email campaigns and digital advertising

• Develop compelling copy and work closely with designers to produce on-brand creative assets that resonate with target audiences

• Collaborate with Product and Sales teams to translate product features and benefits into impactful marketing communications

• Manage and optimise SEM and SEO campaigns, including keyword research, ad placement and performance reporting

• Monitor campaign analytics and derive actionable insights to continuously improve marketing effectiveness

• Stay current with industry trends, particularly in consumer electronics, gaming PCs, handheld devices and mini-PCs to ensure content remains relevant and engaging

Requirements

• Min. Degree in Marketing, Communications or related fields

• Min. 4 - 6 years of broad marketing experience, with strong competencies in content creation and digital marketing

• Proven ability to manage campaigns independently from planning through to execution and reporting

• Familiarity with the consumer electronics sector, particularly gaming and PC hardware is highly advantageous

• Proactive, resourceful and comfortable working with minimal supervision in a fast-paced environment

• Hands-on experience with digital marketing tools, CMS platforms, SEO/SEM and social media management

• Strong copywriting skills with a portfolio of previous work

• Excellent written and spoken English communication skills, fluency in Chinese is a plus for effective interaction with Chinese-speaking stakeholders.

• Candidates must meet legal requirements to work in Singapore without sponsorship.