Assistant Marketing Manager (Beauty/Premium Wellness Brand)
Private Advertiser
Description
Key Responsibilities
Digital Marketing & Performance
Plan, execute, and optimize Google Ads, SEO, SEM, and Meta Ads campaigns
Manage campaign budgets and improve lead generation & conversion rates
Conduct A/B testing, audience targeting, and campaign optimization
Work closely with external agencies to improve digital performance
Analytics & Reporting
Analyze campaign performance and ROI across digital platforms
Prepare marketing reports, dashboards, and management presentations
Provide actionable recommendations based on campaign insights and data trends
Branding & Campaign Management
Support integrated online and offline marketing campaigns
Coordinate ATL / BTL / OOH marketing initiatives
Manage media partnerships, advertorial placements, and promotional campaigns
Support mall activations, events, and brand experience initiatives
Stakeholder & Vendor Management
Liaise with agencies, vendors, media partners, and internal stakeholders
Ensure timely submission of artworks, campaign materials, and deliverables
Maintain smooth communication and project coordination
Marketing Operations
Manage marketing collaterals including digital and print assets
Support event logistics and on-ground execution
Maintain campaign trackers, workflows, and approval processes
Requirements
✔ Diploma or Degree in Marketing, Business, or related discipline
✔ Minimum 5 years of relevant marketing experience
✔ Strong hands-on experience in SEO, SEM, Google Ads & Meta Ads
✔ Experience in beauty, skincare, haircare, aesthetics, wellness, or premium service industry preferred
✔ Strong analytical mindset with reporting and ROI optimization skills
✔ Good project management and stakeholder coordination skills
✔ Detail-oriented with strong branding and aesthetic sense
✔ Able to thrive in a fast-paced working environment
Why Join Us?
Join an established premium beauty & wellness brand
Opportunity to drive both digital growth and brand strategy
Exposure to integrated marketing campaigns and regional brand initiatives
Career advancement opportunities within a growing organization